Webflow Review

Webflow Review

This in-depth analysis should assist you in making a decision. Since 2016, we have been testing and using Webflow, so we have some experience with it.

We will determine whether Webflow is a tool worth utilizing or just another site builder with some fancy pieces by untangling the many elements of its offer, including Designer, CMS, Hosting, and eCommerce.

We will go over the most crucial queries for everyone thinking about Webflow during this process:

Who is the intended user of Webflow, and is it user-friendly?

How exactly do their pricing structures operate?

Does it work with other common technologies?

Should you select Webflow in place of more conventional tools?

The core idea behind the Webflow concept is to write clean, well-written code while also producing stunning websites without ever touching the source code.

For those who want to see things visually, this is encouraging because it allows designers to express their creativity without the need for specialized software like Sketch or Figma and maybe even straight on the web.

Is this Webflow’s sole application? Does this idea actually function in real life? Soon, we’ll learn more.

What is Webflow?

Webflow was created by Vlad Magdalin (CEO), his brother Sergie Magdalin, and their buddy Bryant Chou. It was launched in 2013.

On the idea that they’ll offer a better responsive website builder, one that enables anyone to construct a website without writing a single line of code, the trio founded the San Francisco-based business.

But the corporation found it difficult to survive with its meager resources.

With a $72 million Series A fundraising round, the Webflow platform was launched seven years later (when on the verge of bankruptcy).

Today, Webflow provides a platform for developing websites and software as well as a website builder aimed mostly at web designers.

The feature set of Webflow enables you to:

design content-driven websites

Create unique e-commerce storefronts to differentiate your company

By charging for members-only material, you can grow the Webflow community.

To rank in search engines, use search engine optimization (SEO) techniques on your website.

Connect all of your websites and synchronize your Webflow CMS.

Connect your website to the business’s marketing resources.

Webflow can be a good option for you if you want to create a website without understanding how to code so that you can concentrate on expanding your business.

Despite its creative prowess, Webflow, like most website builders, falls short of perfection in some crucial areas.

A piece of software called Webflow does a great job of bridging the gap between development and design. No software program, however, is without its own unique difficulties. Never expect any software tool to fully compensate for a deficiency in coding ability, expertise, or discretion. Imagine if a business asserted that its golf clubs could transform a weekend hacker into a pro.

The “Holy Grail” of website design would unquestionably be a piece of software that automatically codes everything flawlessly. That might not be possible in reality. However, there is a tool that can help designers who are familiar with coding and want to advance their design abilities. What Webflow actually is is no longer a mystery.

The tool that designers have been waiting for is Webflow. It is a piece of software that lets designers use code’s power without having to create any of the code themselves. HTML5, JavaScript, and CSS3 may all be controlled by designers on a visual canvas. Their design is converted by Webflow into semantic code that web developers can use right away. Once developers or designers build the code, it is easily ready for publication on the Web.

Working with Webflow has several undeniable advantages. On a canvas, you may simply drag and drop well-written code from the Webflow interface. With completely responsive HTML components, the code is clear. The response is immediate and visual. This also makes it possible for designers to work considerably more quickly.

Using Webflow is effective for

Designers. Webflow is the perfect site builder for designers who want to use their imagination and creative abilities to create a gorgeous site because it is centered on creativity. Either start from scratch while creating the design, or use fully modifiable templates.

those who seek sophisticated personalization. Webflow is the ideal solution for you if a conventional website builder prevents you from putting your most radical design concepts into practice.

Agencies. To exchange the drafts, brainstorm in real-time, and edit other people’s ideas, collaborative work need certain functionality, which Webflow provides.

The site builder includes substantial customer assistance even though it might not be intuitive enough for people without IT understanding. When using the site builder, one can access pertinent pop-up video tutorials or Webflow University’s educational materials. As a result, both novice and expert web designers are welcome to utilize Webflow.

Main Features of Webflow

Website Creator

You can update the pages of your website and alter its look with Webflow’s drag-and-drop builder. Either begin from scratch or make use of one of Webflow’s templates. Webflow has a longer learning curve than alternatives yet offers the greatest website design and page customizability. Although it is a no-code website builder, you will be able to make the most of it if you are comfortable with Adobe Photoshop, HTML, and CSS.

You’re probably going to require help with a design platform as complex as Webflow. Because of the complexity of the available features, Webflow provides a ton of lesson films inside the editor. You’ll probably need them.

However, when I tested the editor, I was pleasantly surprised to find elements of Webflow that reminded me of familiar things—elements that wouldn’t be out of place in a more straightforward DIY website builder. You don’t need to have a web design degree to add elements to your page. Simply choose your element, click the Add Elements button in the top left corner, and drag it onto your website. Similar to this, you may preview and edit your website in desktop, tablet, and mobile (landscape and portrait) mode using the device view settings at the top of the page.

Here, Webflow’s clever strategy for mobile responsiveness is evident: The ability to personalize the appearance of your mobile site independently of your desktop site is provided by the fact that style changes made to your desktop site will transfer to your tablet and mobile sites (after being adjusted for screen size, of course). Additionally, you can choose the devices on which each element will show when you deploy it. The best builder I’ve seen at handling mobile responsiveness and device-specific editing is Webflow.

How to Start and Run a Blog

Blog posts are written to impart knowledge or opinions about a certain subject. There are various benefits of blogging for your website. This comprises:

attracting users to your website

transforming visitors into leads and clients

giving voice to you or your business

You can quickly add pages and give them folder assignments with Webflow. It is quite beneficial to manage pages in a hierarchical manner. You can provide the title, page slug, and SEO parameters for each page. Additionally, pages may be password-protected.

Similar to how you update layouts, so do pages. This might be helpful in some cases because it lets you preview how your material will appear on your website, but it can be tedious if you’re writing a lengthy piece because the only text style options are bold, italic, and adding links.

You can add a variety of content types with Webflow, which is an effective option. You should be aware of the 100 page limit, but most website owners shouldn’t have a problem with it as material like projects, clients, listings, and events are saved as collection items.


Webflow is a tool that may be used to manage an online store in addition to creating websites. Webflow provides essential e-commerce capabilities like coupons, tax computations, order management, payments, and shipping rate calculations.

With the click of a mouse, Webflow enables you to launch an online store. Plans begin at an effective monthly charge of $29, which is roughly equivalent to the cost of using competing eCommerce platforms like BigCommerce, Shopify, and Squarespace.

You can sell both physical and digital goods with your Webflow store. You can specify custom product fields, product variants, sale pricing, coupons, and promotions as well as add new goods and categories at any moment. All orders may be viewed on a dedicated orders page, and rules for taxation and shipping can be established for any part of the world.

Webflow has only offered e-commerce capability since 2018, unlike more seasoned eCommerce site builders like Shopify, BigCommerce, or BigCartel.

Despite this, the three eCommerce site plans from Webflow offer a respectably complete range of tools for setting up an online shop. You can do the following with Webflow:

accept credit card payments with PayPal and Stripe

sell both tangible and digital goods

manually create shipping rates and region regulations

completely alter the visual style of your checkout page.

For businesses with headquarters in the US, Canada, the EU, and Australia, automatically calculate sales tax (note: feedback from EU users on this feature is a bit negative, however)

Apply your brand’s design to your customer emails and receipts.

Webflow is currently testing a “membership” function that enables site visitors to subscribe to gated material. Other features are on the way.


Reviews of Webflow from 2022 claim that this is yet another strength of the system. In reality, Webflow provides a number of options for building a multilingual website.

The first is to just make translations of your website and host them on the same account. However, this is a time-consuming operation, and if anything changes, you’ll need to update them all separately. You should also consider the limitations of your plan.

It is also technically challenging and time-consuming to dynamically replace the original text with translations using the CMS and dynamic content technologies.

The Weglot connection, which can automatically translate the text of your web page and generate different versions of your website on multi-language subdomains, appears to be the finest option, according to numerous Webflow evaluations. The translated text can then be revised to ensure its accuracy and correctness.

You may sync the modifications to all of your other multilingual pages when you update the content. A multi-language switcher is also added by Weglot to the front end of your website so that you or your visitors can change the language being used in real time.

Webflow’s benefits and drawbacks


  • An all-inclusive website builder, templates, a content management system, e-commerce and marketing tools, and more prosloads of features give you all you need.
  • Particularly, the design tools are really potent and compete with what you can accomplish with code.
  • Many options for customers means a large variety of plans.
  • safe hosting
  • compared to powerful features, simplicity of use
  • wonderful performance
  • excellent client service
  • speedy prototyping
  • Simple to design and code
  • No cost templates
  • decent prices
  • excellent client service
  • Platform hosted – no issues
  • Without additional charge (often $50–100 per year), a built-in SSL certificate is provided to assure compliance with current online security regulations right out of the box.
  • An integrated content delivery network (CDN) ensures that content is delivered from the best geographical areas and benefits from the greater security offered by the CDN layer, providing your website with speed and security at no additional cost.
  • The quickest page load time and the least amount of downtime are guaranteed for your visitors thanks to advanced distributed hosting powered by market leaders like Amazon Cloudfront.
  • The creation of any type of static or dynamic content, from pages and blog posts to projects, reviews, and team members, is made possible by an integrated content management system with a flexible custom content type constructor.
  • Two-click deployment from the Webflow Designer to a staging environment or your own domain that is quick and simple.
  • Advanced CSS and JS editors that offer both basic site-wide administration and fine-grained control over styles and animations
  • Use a wireframe, a blank canvas, one of the hundreds of free or paid templates, or all three to create your design.
  • A real-time online design tool of the highest caliber that is mobile compatible out of the box and produces clean, exportable code as you work


  • minimally altering the code
  • Plan modification could be perplexing
  • Because of the numerous powerful features, there is a higher learning curve.
  • Limits on traffic for some plans

Costs of Webflow

The price of Webflow is broken down into multiple tiers. With each price tier, more capabilities become available; Webflow plans are offered for smaller eCommerce companies as well as blogs and service-based organizations.

Site Plans, Ecommerce Plans, and Workspace Plans are the three types of Webflow plans.

The following are included in all Webflow plans:

specific domain

100 pages

Versioning and backups

page loading quickly

password security

SSL and integrated security

sophisticated SEO controls

Instant scaling

Pricing for Webflow (Workspace plans)

Free Start

Make as many as two website projects. No code export.

$19 Core

Up to 10 website projects can be made, and you can export your code.

$49 Increase

The best plan for designers or independent contractors because it allows for unlimited project creation. additional features.

Prices for Webflow’s Account plans are displayed as monthly fees for yearly subscriptions. Here you can also find out more about the Site plans and Ecommerce plans offered by Webflow.

Options for Pricing Webflow

Although the pricing for Webflow can be a little perplexing, it’s helpful to know that they provide two different sorts of plans, depending on your needs:

Their Site plans allow you to connect a custom domain and are designed for users who only require one site.

Workspace plans are intended for businesses or independent contractors who require several sites but do not require hosting or a personalized name.

Site plans from Webflow

Their website plans range in price from the $12/month Basic plan up to customised, enterprise-level pricing. eCommerce plans are also available if you require an online store.

The Starter Workspace plan offers a free version that lets you create two projects. However, you’ll need one of their premium plans, which start at $19/month, for additional features like integrating customized code or exporting your website (Core plan).

Customer service

You can access assistance while using the editor by clicking the small question mark in the lower-left corner of the screen. You can learn more about the Webflow builder and how to use it by following the links to manuals, training programs, and discussion forums.

The knowledge base as a whole is comprehensive and well-structured. The manuals and courses are more than adequate to assist you in launching your first website if you are willing to study.

Aid is also beneficial. They responded to my email the following day when I asked them a query. When I enquired about how to embed an Instagram feed into a Webflow site, they were gracious enough to explain the procedure and provide a link to a guide that would address my hypothetical issue.


Does Webflow have any tutorials?

The best part is that there are a ton of videos available that will help you with anything you might need help with when it comes to creating the ideal website for the business you are planning to start. Yes, Webflow is a great site-building tool even for those who have no technical knowledge at all.

Is Webflow a superior option to WordPress?

The ability to update the meta description without using Yoast or other SEO plugins, the ability to make your website faster, and the fact that you can access all of this information by logging into your Google Analytics account are just a few of the reasons why Webflow is superior to WordPress.

Is Webflow effective for SEO?

Yes, Webflow is beneficial for SEO, and numerous recent studies have shown that it outperforms WordPress and the WordPress theme repository. In fact, Webflow makes it quite simple to add tags and produce XML sitemaps so you can always verify how well your site is performing.

Do experts employ Webflow?

Webflow is intended for people who work in website design or who aspire to do so. It is a strong, cutting-edge tool for unique websites.

Is Webflow suitable for novices?

Webflow is a really good choice for novices because it provides arguably the most user-friendly way to learn website design, HTML, and CSS.

Exactly how free is Webflow?

Webflow is accessible right now for no cost. However, you must buy one of the Site plans, which start at $12 per month, in order to create a website under your name.

How much volume can Webflow support?

With Webflow’s plans, you can host between 1,000 and 250,000 unique visitors each month or use 1 to 400 GB of bandwidth per site. Webflow can manage a considerable amount of network strain due to its scalable infrastructure, which includes more than 100 servers and a global CDN.

Final Conclusion

A fully functional website builder, Webflow provides a large selection of templates that you can completely edit. There is a learning curve to using its advanced functions because it is a powerful tool. However, Webflow has made a lot of resources available for usage by its clients due to its emphasis on customer experience and pleasure.

Webflow offers comprehensive video tutorials in addition to written instructions, with curated lists that guide you through the ones that would be most useful for a certain task.

Webflow is undoubtedly a good option for people looking for a strong yet approachable site builder, unless you’re interested in a complete e-commerce builder (though it does look like many of those tools will be arriving shortly).

Any serious web designer or business owner who wishes to have control over the appearance and organization of their website must have Webflow.

You can advance by being able to design pages exactly how you want them to look.

user encounter

Sales and Lead Conversions

We strongly advise registering for Webflow for Free and setting up a test website.

Choose a website that you truly like, and try to recreate it using Webflow; this will help you become accustomed to using the technology while attending Webflow University.

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